Journal Assignment Example | Topics and Well Written Essays - 500 words - 3

Journal - Assignment Example omic) and ethical (social)- create the transactions or flows which resolve market separations and result in exchange and consumption† (What is Marketing?). A skilled manpower has potential to raise the business in the market but if the skill is not sufficient to convince and persuade the customer’s need then the business finds it difficult to excel in the competitive market. With the advances in technology and development of communication skills, advertisements trends in markets are changing. The good marketing skill requires a deep understanding for the philosophy of the trend and also the customer’s requirement. Thus marketing concept encompasses the customer focused philosophy (What is marketing?). Futuristic view is the hallmark of the good marketing strategy. A successful business always gives a keen insight to the customer’s orientation and tries to cover long range of customers with deep and thorough understanding as well as anticipation of the requirements (What is marketing?). Advent of computerization and globalization in the marketing trends is changing the perspectives of the marketing. The world has come closer in terms of economics, availability of funds, availability of raw material and also the finished products along with the promotion of sales through advertising. This has raised the demands of the consumers and has given a new twist in the marketing strategies. The world markets are connected through internets and are updated about the latest trends (Has the Definition of Marketing Changed?). This has proved to provide both, positive and negative implications on the customers. Every business strive to provide helpful commodities to the customer, to prove its supremacy and dominance in the market they adopt different marketing strategies along with the price tags and various schemes and offers that were not prevalent in the past. Different companies endeavor different policies to retain their customers. This changing scenario is

Introduction to e-commerce Essay Example | Topics and Well Written Essays - 250 words - 1

Introduction to e-commerce - Essay Example In addition, it exceeded the expectations of today’s technology, and enabled the communication industry to integrate their functionality. However, in today’s highly modernized communication world, WAP has some limitations to its functionality. Visible limitations include 1) the pace by which the wireless application protocol is transferred from wireless networks to handheld devices 2) Undeniably, high updating cost of WAP device and WAP content 3) inability of handheld devices using the application to transfer large and bulk amount of data 4) high monetary value of application (Landers, 2002). Moreover, specific engineering of WAP supports only handheld devices in a modern wireless environment. Its limitations make it unreliable to optimize WAP features and the benefits of the application. â€Å"Low bandwidth, high network latency, slow data processing, limited memory, and different obstacles make the application process slow in wireless devices† (Landers, 2002). By pooling abovementioned limitations, one could easily understand that WAP is not user friendly for hand held devices. Therefore, it is necessary to design a substitute suite of technologies that will provide functionality comparable to standard technologies. In addition, the potential of WAP to revolutionize the practice awaits exploration until or unless the technology associated with the WAP receives alteration (Stallings,